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What is Blagman.co.uk?
Are there any product limitations?
What can you offer me?
How many visitors does Blagman get?
Is the site really free?
Why are products ‘non-returnable’?
Is Mike available to write editorials/ articles?
Who can I contact for further information?

What is Blagman.co.uk?
Blagman.co.uk was started in August 2006 by Mike Essex, who set on a quest to see if he could get 100 products for free simply by asking nicely. This quest was born from the term ‘blagging’ which is when people attempt to get something for nothing. Since that initial quest the site has transformed in to a forum for unique new products and still sticks to its initial premise of only reviewing products which are given to Mike for free. The flip side of this is that all a company has to do to get featured is to donate a product, put their feet up and wait for an honest review.

“Solar Powered wheelchair? Paprika flavour beer? Really, it's true - Blagman will review absolutely anything. Brutally honest but always a great guinea pig, Blagman is an exceptionally random and charming website.”
Charlotte Clark, Account Manager, Way To Blue

Are there any product limitations?
Charlotte is right, to a degree, Mike will review absolutely anything with three exceptions:

A) Nothing that would seen sexually offensive
B) Nothing that may cause harm to Mike’s personal health, by this we mean medication and not sky diving which would be awesome!
C) Anything illegal

Aside from that you’re free to go nuts! Like anyone Mike loves surprises…

"Blagman is the ideal way for JML to promote many of our products, however varied. We produce so many new lines that it's the perfect way to raise their profile. Mike's posts are always witty and make for a really entertaining and crisp read!"

Jonathan O'Connor, PR Executive for JML

What can you offer me?
For one thing, the Blagman quest is a story which has never fully been tried before and also something which captivates public interest. Aside from the story of the quest itself Mike is also happy to talk about any of the methods he uses to get products for free, his views on the industry itself and the crazy free stuff culture we live in. To discuss the possibilities Mike can be contacted on mike@blagman.co.uk

“Having sent Blagman.co.uk a couple of our best selling products, I was surprised at how quickly the information went live. The product reviews were written with real attention to detail, and sound fantastic!”

Anna Hales - Sales Manager – Design Six Jewellery

How many visitors does Blagman get?
At the lowest period we receive 500 unique visitors a day. As each item is exposed on the main page for two weeks and our readers on average return once a week that means a bare minimum of 3500 potential customers in the first week alone for each product. That’s not to mention the 2000 visitors a day we’ve had in peak periods as well.

“All our clients love us to use Blagman, and enjoy reading his quirky take on their products. It's a cost effective way of gaining extra coverage when you need it!”

Helen Davis, Senior Account Manager, Evolution PR Ltd

Is the site really free?
Yep, the only cost to yourself is the cost of whichever product you send over. Aside from that the site is run as a totally free service. Mike runs the site purely to try out new, interesting products and any money made from banner ads goes directly towards the sites hosting costs.

Why are products ‘non-returnable’?
To make sure Mike isn’t bombarded with products he only features those which have in essence been donated. This is done primarily to keep with the site’s original theme of ‘blagging’ but also to save on postage and to ensure Mike can road test every product in full without having to worry that it may be ripped away from him.

"Blagman.co.uk - does exactly what it says on the tin! Let's face it, as PR's we send out hundreds of "product placement samples" (freebies) to "key opinion formers" (blaggers). At least Blagman has the decency to properly review your products, write a witty bit of copy, and not just cut and paste some prosaic text from your press release - genius!"

Matt Watson, Communications Manager - Filofax

Is Mike available to write editorials/ articles?
Aside from interviews Mike is also willing to write articles on any of the above topics, or just about anything that takes your fancy. Mike’s work can be found all over the site or if you fancy something a little more fancy (in first-person!) then click here for an example. For more details please contact Mike on mike@blagman.co.uk.


Who can I contact for further information?
Mike is happy to be contacted for any questions about the site, to arrange interviews or just for a chat and can be found at mike@blagman.co.uk.